Privacy Policy

Last updated: October 10, 2025

1. Introduction

SiteSideKick ("we", "us", or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our AI-powered chatbot platform, which enables businesses to embed customized chatbots on their websites. By using our services, you agree to the terms of this Privacy Policy.

2. Information We Collect

We collect the following types of information to provide and improve our chatbot services:

  • Account Information: When you sign up (e.g., via Google), we collect your name, email address, and any other information you provide to create and manage your account.
  • Chatbot Content: We collect content you provide for your chatbot, including company title, description, custom instructions, uploaded documents, and user interactions (e.g., messages, preferences, and settings). This content is linked to the specific domain associated with your chatbot and is used solely to provide context-aware responses.
  • Usage and Technical Data: We automatically collect data such as device type, browser, IP address, and interactions with the chatbot to optimize performance and populate your analytics dashboard.
  • Billing Information: Our third-party billing provider, Lemon Squeezy, collects and processes payment details to manage your subscription (e.g., single active subscription, plan changes, or pro-rata billing). We do not store your payment information directly.

3. How We Use Your Information

We use your information to deliver, maintain, and enhance our chatbot services, including:

  • Operating and personalizing chatbots based on your provided context and documents.
  • Authenticating users and managing accounts.
  • Providing analytics via your dashboard to track chatbot performance and user interactions.
  • Processing subscriptions and billing through Lemon Squeezy.
  • Communicating updates, support, or service-related information.
  • Improving our platform’s functionality and user experience.

We do not sell, rent, or share your personal data with third parties for marketing purposes. Data is processed only for the purposes described in this policy or as required by law.

4. Cookies and Tracking

We use cookies to maintain chatbot sessions, store preferences (e.g., theme, welcome message), and collect anonymous usage data for analytics. Cookies are linked to the domain associated with your chatbot. For details, see our Cookie Policy. You can manage cookie preferences through your browser settings, though this may affect chatbot functionality.

5. Data Sharing and Third Parties

We may share your information in the following cases:

  • Service Providers: We use trusted third parties, such as Lemon Squeezy for billing and vector database providers for document processing, to support our services. These providers are bound by strict confidentiality agreements.
  • Legal Requirements: We may disclose data if required by law, regulation, or legal process, or to protect the rights, property, or safety of SiteSideKick, our users, or others.

Uploaded documents are processed through an embedding model and stored in a secure vector database, accessible only to the chatbot linked to your specified domain.

6. Data Security

We implement industry-standard measures, including encryption, access controls, and secure storage, to protect your data. However, no system is entirely secure, and we cannot guarantee absolute protection. You are responsible for maintaining the confidentiality of your account credentials.

7. Data Retention

We retain your account information, chatbot content, and usage data as long as your account is active or as needed to provide services. Upon account deletion, we will remove your data in accordance with our retention policies, except where required by law or for legitimate business purposes (e.g., billing records).

8. Children's Privacy

Our services are not intended for children under 13. We do not knowingly collect personal information from children under 13. If we learn such data has been collected, we will take steps to delete it promptly.

9. International Data Transfers

Your data may be transferred to and stored on servers outside your country, where data protection laws may differ. We ensure appropriate safeguards are in place to protect your data in compliance with applicable laws.

10. Your Rights

Depending on your jurisdiction, you may have the following rights:

  • Access, correct, or update your personal data.
  • Request deletion of your account and associated data.
  • Opt out of non-essential cookies or marketing communications.
  • Request a copy of your data in a portable format.

To exercise these rights, contact us at dean@sitesidekick.io. We will respond within the timeframes required by law.

11. Limitation of Liability

To the fullest extent permitted by law, SiteSideKick and its affiliates, officers, employees, or agents shall not be liable for any indirect, incidental, or consequential damages arising from the use of our services or any data breach, except where such liability cannot be excluded under applicable law.

12. Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes in our practices or legal requirements. Updates will be posted on this page with an updated "Last updated" date. We encourage you to review this policy periodically.

13. Contact Us

For questions or concerns about this Privacy Policy or our data practices, please contact us at dean@sitesidekick.io.